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Meet The Black Entrepreneurs Who Are Transforming The Beauty Industry


Black Women in Business

Meet The Black Entrepreneurs Who Are Transforming The Beauty Industry

Hair and beauty is an important part of the black female experience, yet black people are still far behind in being represented or profiting from the industry.

We walk into a black hair shop and seek advice from a South Asian man, who assures us that our hair is indeed 1B. We walk into a beauty store and we are faced with shades from white to beige. These frustrating struggles prove that black ownership is needed in this industry. If we’re going to get the right products for us, they need to be by us.

So to celebrate Black History Month, and black excellence as a whole, we spoke to the people behind four black-owned businesses who are working on making the beauty industry a more welcoming place for black consumers.

Jamelia Donaldson’s journey into the hair industry started from frustration. “I launched TreasureTress because I was bored of the typical hair shop experience. I found it uninspiring and substandard compared to mainstream beauty shopping experiences. There is a huge difference between mainstream shops and shops which cater specifically to women with kinky curly hair and dark skin – and it shouldn’t be this way. I wanted finding new products to be fun, and I also wanted to share information I had learned with women who looked like me.”

TreasureTress is product-discovery box for women and girls with kinky curly hair – each month subscribers get new ones to try. “The product-discovery element was really big for me,” says Donaldson. “It is important for me that every month my subscribers feel as though Christmas has arrived. Once women and girls open their box I want them to feel as though they have discovered some real gems or treasures.”

“My ultimate mission is to redefine black beauty and normalise natural hair. Growing up I genuinely thought straight hair was the best hair to have, and I was under the impression that it was impossible for black girls to grow healthy long hair. Then I discovered YouTube and it all changed. This knowledge I had encouraged me to help other women.

“And that’s why black ownership in this industry is extremely important to me. It’s a case of being given lemons and making lemonade. When you don’t see yourself being catered to, you …


Please read original article- Meet The Black Entrepreneurs Who Are Transforming The Beauty Industry


I am a future butterfly at the stage of growth when I am turning into an adult. I am enclosed in a hard case shell formed by love, family, and friends. It is the hardest stage of becoming a black butterfly. You will encounter many hardships only to come out stronger and better than what you went in. At this stage, you are finding out who you truly are and how to love yourself.

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The image of the butterfly has come to define the many expressions of the feminine black consciousness and for a good reason. The butterfly is the perfect articulation of the exquisite beauty of nature. Whether tiny or large, brightly colored or more subdued, the butterfly’s allure is undeniable. Each one displays its own unique patterns and hues, and no one species outshines any other.

Similarly, there is no one ideal image of a black woman -- each is gorgeous in her right. All African-Americans share a glorious history of struggle and perseverance that has funneled into the modern black renaissance. And, like the graceful butterfly, the awakened black woman exemplifies the dazzling beauty of that cultural evolution.

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