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Pine-Sol & ESSENCE Team Up To Support Black Woman Entrepreneurs With The “Build Your Legacy” Program

Beauty and Health

Pine-Sol & ESSENCE Team Up To Support Black Woman Entrepreneurs With The “Build Your Legacy” Program


As the world waivers in economic uncertainty, Black women still have the courage and audacity to bet on themselves. Black women are one of the fastest growing groups of entrepreneurs and business owners in the country, but their ideas and ventures are historically financially underfunded. A 2018 report conducted by American Express found that women-owned businesses grew 58% from 2007 to 2018, but the number of companies owned by Black women grew three times that rate by 164%. Black women are also the only racial group who own more businesses than their male counterparts, Forbes says. With all of that girl-powered leadership, one would assume that money follows the ingenuity—but unfortunately, that’s not the case. Only 2% of venture capital investment

dollars went towards women-owned businesses in total in 2018 and that percentage dwindles to .2% when just looking at businesses owned by women of color.

            In an effort to bridge this funding gap, Pine-Sol and ESSENCE teamed up to celebrate and uplift Black women in business with the “Build Your Legacy” contest. One lucky Black female entrepreneur will be awarded a $100,000 grant to support her small business endeavors. The…

Read More: Pine-Sol & ESSENCE Team Up To Support Black Woman Entrepreneurs With The “Build Your Legacy” Program

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I am a future butterfly at the stage of growth when I am turning into an adult. I am enclosed in a hard case shell formed by love, family, and friends. It is the hardest stage of becoming a black butterfly. You will encounter many hardships only to come out stronger and better than what you went in. At this stage, you are finding out who you truly are and how to love yourself.

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