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How This Founder Is Changing The Narrative Of The Strong Black Woman Stereotype

Black Women in Science

How This Founder Is Changing The Narrative Of The Strong Black Woman Stereotype

By Cheryl Robinson via

Every day people make hundreds of decisions and snap judgments to survive. Forming opinions of others is a way for individuals to perceive the world and figure out how they fit in, what they like and don’t like. Acquiring stereotypes is more complex and usually forms during childhood under the influence of one’s surrounding environment. As social values change, stereotypes typically change. A common stereotype within the Black community is the schema of the Strong Black Woman (SBW). Psychology of Women Quarterly released an article stating that SBW is associated with negative psychological outcomes, which leads to poor health. This stereotype places culturally specific expectations onto Black women that include unyielding strength and caregiver roles for people of multiple generations.

Francesca Andre, award-winning filmmaker, author, photographer and founder of Creative Group21, creates work that redefines stereotypes in…

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I am a future butterfly at the stage of growth when I am turning into an adult. I am enclosed in a hard case shell formed by love, family, and friends. It is the hardest stage of becoming a black butterfly. You will encounter many hardships only to come out stronger and better than what you went in. At this stage, you are finding out who you truly are and how to love yourself.

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What Does It Mean To Be “Black Butterfly Beautiful”

The image of the butterfly has come to define the many expressions of the feminine black consciousness and for a good reason. The butterfly is the perfect articulation of the exquisite beauty of nature. Whether tiny or large, brightly colored or more subdued, the butterfly’s allure is undeniable. Each one displays its own unique patterns and hues, and no one species outshines any other.

Similarly, there is no one ideal image of a black woman -- each is gorgeous in her right. All African-Americans share a glorious history of struggle and perseverance that has funneled into the modern black renaissance. And, like the graceful butterfly, the awakened black woman exemplifies the dazzling beauty of that cultural evolution.

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