Connect with us

Seeing Butterflies

Emotional New Ad Shows Parents Tackling Racial Bias To Remind Children Their ‘Black Is Beautiful’

talk

Black Women in the News

Emotional New Ad Shows Parents Tackling Racial Bias To Remind Children Their ‘Black Is Beautiful’

Remember when your parents gave you your first “this is what racism is” talk? How old were you?

A new Proctor & Gamble My Black Is Beautiful ad brilliantly captures that heartbreaking lecture we’ve all had in a new video titled “The Talk.” Seen through the eyes of the mothers, we follow each one through different eras comforting their children and trying build up their self-esteem in a world that seems set to tear them down. It begs the question: How do you prepare your child for the harsh reality of white supremacy and racial bias and still let them be a child? 

This is the dilemma of being a Black parent in America.

In one segment, a Black mother is dropping her apprehensive daughter off to summer camp in the 1980s. She turns to her child and tells not to worry, reminding her that she can do exactly what the white girls can. However, she offers this caveat: “The only difference is that you have to work twice as hard and be twice as smart.”

Does that advice sound familiar? (Raises hand)

In another: A mother in present-day makes sure her son, who is off to band practice, has his ID “in case they stop” him. It’s clear that the “they” she is referring to are the police. And it’s understandable in our Black Lives Matter era that her concerns about state violence are completely valid.

One of the most emotional moments is set in the1950s where a little girl tells her mother that a white woman at a store told her that she was “pretty for a Black girl.”

Gazing in the mirror as she braided her daughter’s hair, she looks her in the eye to …

 

Please read original article – Emotional New Ad Shows Parents Tackling Racial Bias To Remind Children Their ‘Black Is Beautiful’

Chrysalis

I am a future butterfly at the stage of growth when I am turning into an adult. I am enclosed in a hard case shell formed by love, family, and friends. It is the hardest stage of becoming a black butterfly. You will encounter many hardships only to come out stronger and better than what you went in. At this stage, you are finding out who you truly are and how to love yourself.

Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

More in Black Women in the News

Subscribe to Blog

Enter your email address to subscribe to this blog and receive notifications of new posts by email.

What Does It Mean To Be “Black Butterfly Beautiful”

The image of the butterfly has come to define the many expressions of the feminine black consciousness and for a good reason. The butterfly is the perfect articulation of the exquisite beauty of nature. Whether tiny or large, brightly colored or more subdued, the butterfly’s allure is undeniable. Each one displays its own unique patterns and hues, and no one species outshines any other.

Similarly, there is no one ideal image of a black woman -- each is gorgeous in her right. All African-Americans share a glorious history of struggle and perseverance that has funneled into the modern black renaissance. And, like the graceful butterfly, the awakened black woman exemplifies the dazzling beauty of that cultural evolution.

Flying High

To Top